Auto Shop Shuffle: Classic Car Tunes Playlist

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The CarCareCONNECT team loves to blast our favorite tunes while in the office, and we know most auto repair shops love to do the same while working in the shop. But have you ever thought about how your customers might react to the music your shop is playing? Sometimes our favorite jams aren’t exactly work appropriate and may be a little off-putting to customers waiting in the shop. That’s why our CarCareCONNECT team has put together playlists for every genre, all of which have clean lyrics and are 100% customer appropriate.

No matter what type of music your mechanics are listening to, we will be posting a playlist in a new genre every Friday for the next few weeks. First on the list…. Classic Car Tunes!

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An Uber for Car Repair? Why Your Shop May Need to be Worried

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In today’s world, it is rare to see someone pass by without their smartphone glued to their hand. As a matter of fact, 77 percent of American consumers now own a smartphone device. Smartphones are invading every aspect of our lives it seems – the way we order food, drive, date, even the way we sleep. And now, smartphone apps are even changing the way consumers get their cars repaired. Continue reading “An Uber for Car Repair? Why Your Shop May Need to be Worried”

How Auto Shops Can Get New Customers with Instagram

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In the past few years, Instagram has quickly grown to be one of the hottest apps on the market and currently has over 600 million monthly users. Not only did it rise to fame quickly, but it is still growing at an extremely high rate. As depicted in the chart below, Instagram has the highest percentage of month-to-month audience growth of any popular social media channel on the web.

In case you’re new to Instagram, it is the Polaroid picture of the future. And yes, there is more to it than just posting pictures of your food. Instagram is a photo-sharing app that recently added features for small businesses to visually represent their company to potential customers. Snap a fun picture of your business, add a special effect filter, write a caption and you’re done! Instagram is a free and easy tool that your auto shop needs to be using. (Trust us!) Continue reading “How Auto Shops Can Get New Customers with Instagram”

Four Auto Industry Magazines You Need To Subscribe To

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At CarCareCONNECT we believe that subscribing to magazines is one of the best ways to stay up-to-date on the latest news in the automotive industry. With so many auto magazines out there, we know it may be hard to sort through all of them to decide which to actually subscribe to. Our CarCareCONNECT team has put together a list of four magazines to help you stay updated on the latest news in the automotive industry. Continue reading “Four Auto Industry Magazines You Need To Subscribe To”

What Not To Do: Learn To Be a Leader, Not a Boss

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When we think of how to lead a team we always think of the things we should be doing to be an effective leader. What normally slips through the cracks are the qualities of bad leaders that we need to avoid. Sometimes when we focus so hard on performing all of the excellent leadership qualities, we don’t even notice that we’re also performing some bad or counterproductive leadership qualities. At CarCareCONNECT we believe that it’s important to be aware of the negative sides of leadership so we have created a list of commonly used bad leadership qualities that you may not be aware that you’re doing – don’t be these guys! Continue reading “What Not To Do: Learn To Be a Leader, Not a Boss”

How Your Shop Can Get Impact With Pay-Per-Click

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If online marketing for your auto repair shop has been top of mind recently, it is very likely that you have heard the term “PPC” or “pay-per-click” tossed around in conversation. While this topic may be somewhat difficult to understand, we have broken it down below to make sure that your auto shop can get the maximum number of customers from the internet that it deserves. Continue reading “How Your Shop Can Get Impact With Pay-Per-Click”

3 More Steps for a New Auto Shop to Gain Online Traction

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In CarCareCONNECT’s blog “3 Things All New Auto Shops Need To Do,” we listed out the first steps your new auto repair shop should take once it’s up and running. Now that you’ve completed those steps and your auto shop has a solid online presence, we’ve put together a list of the next three things your auto shop can do to gain even more online traction.

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