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Virtual reality (VR) has been a hot topic in technology circles for the last year. And it has been for a good reason; VR could totally change how we look at entertainment, work and numerous industries with its fully immersive capabilities. Virtual reality even has the potential to change the way you run your auto repair shop.
Continue reading “Is Virtual Reality in Your Auto Shop’s Future?”
Congratulations on opening your new auto repair shop! Now that all of the stress of purchasing your auto shop is over, it is time to sit back and relax, right? Not quite yet!
The CarCareCONNECT team wants to help ensure that everyone in your area is aware of just how outstanding your auto repair shop is. Creating a strong online presence for your auto repair shop is the best way to make sure that potential customers near you know all the details about your up-and-coming auto shop. While there are many things you can do to improve your auto shop’s online presence, the CarCareCONNECT team has narrowed it down to three of the first things all new auto shops need to do to increase brand awareness. Continue reading “3 Things All New Auto Repair Shops Need To Do”
Standout in Search ResultsHave you recently searched online for a local restaurant and noticed the address, hours and phone number listed on the side of your search results? That’s schema markup at work.
Schema markup refers to a specific way to code key local data on your shop’s website. Schema markup was created from a collaborative effort by Google, Yahoo and Bing. This format and coding is universally understood by each of the major search engines. Continue reading “Improve Your Auto Shop’s Search Results with Schema Markup”
For most auto mechanics, the language of search engine marketing can be foreign. While the definition for “title” may seem like common sense, we know what you’re thinking – what are meta descriptions? When we refer to titles and meta descriptions, we’re talking about the clickable title and brief description that show up in Google search results when a someone searches keywords related to your auto repair shop. Continue reading “An Auto Shop’s Guide to Titles and Meta Descriptions”
Twitter lists are one of the hottest new trends in the digital marketing world. The list function on Twitter allows you to monitor what people the people in your specific list are tweeting about, and gives you an easy way to check out other Twitter users in one, easy-to-access place. To make things easier for you, we have compiled all of the Twitter list information that you need to know for success. Continue reading “How Your Auto Repair Shop Can Use Twitter Lists”
The auto repair industry has more than 250,000 businesses across America. With so many options, do you ever wonder what steps actually lead customers into your auto repair shop? CarCareCONNECT has created the infographic below to map out some of these potential journeys to your auto repair shop.
Continue reading “Customer Journey to the Auto Repair Shop [Infographic]”
Digital marketing is a continually expanding, maturing field. Each year heralds in rising trends, strategic optimization and forward progress. While looking back at 2016, our team identified some of the most pertinent facts from around the field to illuminate potential areas of growth for your shop in 2017. Continue reading “12 Statistics to Guide Your Auto Shop’s Digital Marketing Strategy”
Founded in 1901, the Chicago Auto Show is one of the largest and longest running auto shows in the United States. Originally held in the Chicago Coliseum, the Chicago Auto Show now takes place at the McCormick Place Convention Center and features over 1,000 different cars, covers 1 million square feet, and includes five indoor test tracks as well as outdoor test drives.
Continue reading “Fan Favorites from The Chicago Auto Show 2017”
We know you’ve probably heard plenty of people preaching the importance of having a mobile-friendly website, but is having a mobile compatible site really that important? At CarCareCONNECT we are here to tell you that it is a necessity.
Not only are mobile Google searches now more common than searches from desktops, but mobile searches also lead to more actions than desktop searches. According to Mobile Marketing Engine, 70 percent of mobile searches lead to action on websites within one hour. Still not convinced? Check out the following reasons your auto shop’s website needs to be mobile-friendly. Continue reading “Your Auto Shop Needs a Mobile-Friendly Website”
