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5 Characteristics of a Successful Auto Shop Owner

Sucess

Everyone that owns a car has one day been to an auto mechanic. An auto mechanic can be a car owners best or worst nightmare. People use their cars every day so whenever there is a problem they need it diagnosed quickly and resolved even quicker. People tend to get upset over things they don’t understand and not a lot of people understand car’s and their parts. In order to attract and keep customers, you have to be your our A game every day. Here are some of the qualities that a successful auto shop owners should possess:

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How To Build Trust With Your Customers

TRUST

Loyal customers are made from great auto shop-customer relationships. And like any other relationship, you have to start by first building trust with your customers. However, this is harder than ever before because people have become distrusting of auto mechanics.

People are distrusting of auto mechanics because:

  • they read stories all over the internet about people who have had terrible auto service experiences
  • they themselves have had a terrible auto service experience in the past
  • there are so many different factors that affect the cost of an individual work order that people often don’t know what they’re paying for 

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What’s Your Companies Internet Grade? 4 Online Marketing Essentials

4 Online Marketing Essentials

 I know that you’re probably not in class anymore but grades still matter. As a business, you need to have a high score in order to compete in this highly competitive field. You might be thinking “What’s an online grade?” and to that I’d say: “An online grade would reflect how your business is being represented online in any way.” The higher the grade means your business looks more professional and diverse to online consumers. Today we’re are going over some of the basics to making your grade the highest it can be. So quiet down everyone because class is in session.

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5 of the Best Website Homepage Design Examples

 

Your homepage is undoubtedly the most important page on your website because you only get to make a first impression once.

Every website has a homepage, and many see it as companies front door. If a new visitor doesn’t like what they see they will hit the back button and leave your company behind. A good website isn’t all about looks (it has to be functional). These 5 real world homepages mix both perfectly.

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3 Factors that Affect Your Website’s Ranking

Blog_Website-Ranking

 

Google, Yahoo, Bing, etc. The list goes on… 

Whether its search engine optimization (SEO) or search engine marketing (SEM), it’s all about search engines! And if you’ve been keeping up with our previous blog posts, you know how big of a deal search engines are to online marketing. 

But do we really know how they operate? 

Every year MOZ conducts a survey over a sample size of more than 150 SEO experts to see what features they notice that high-ranking websites have in regard to Google’s search engine. Here are the 3 biggest factors that I took away from that survey:  

  1. Domain-level link features 
  2. Page-level link features 
  3. Page-level keyword and content-based features 
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5 Most Common Marketing Mistakes

 
 
 
 
Every business in the world at one point in time marketed their product or service in some way. In order for a business to succeed, marketing needs to be on their top list of priorities. Marketing comes in many forms, Word of Mouth, Print, T.V, Radio and Digital Marketing. The most important two are Word of Mouth and Digital Marketing. Word of mouth generates referrals, which are the life line for small businesses and Digital Marketing is any type of marketing online. We live in a digital world and marketing online is cost effective and the best way to reach your target market. One of worst mistakes a business can make is not to market, but another mistake is to market incorrectly. Let’s take a look at the most common marketing mistakes so you don’t make them!

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5 SEO Strategies Every Company Needs To Master

With about 1 billion websites on the internet, it seems almost impossible to make yours stand out. SEO stands for Search Engine Optimization and it’s the best way to make your website easier to find. Search engines like Google, Yahoo, and Bing all rank websites by keywords and popularity. If you have an auto shop in Orlando, Flordia and I go to Google and look up auto shops in Orlando, FL your website should pull up. Search engines send “robots” that check your website and if it’s optimized and fits the keywords searched then it will be on the first page. I know all this talk of “robots” and SEO can get confusing, lets look at 5 strategies for SEO to clear some things up.
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